You have probably already seen pictures of this bike. I saw it first at the Tusindsmil blog a few weeks ago and I meant to post about it, but I couldn’t read any of the text. Since then, I have seen it here, here, and here to name a few places.
I was curious about this limited edition G-Star Raw bike, so I asked Torgny Fjeldskaar, Cannondale’s global design director, to let me know a little more about this collaborative project with the clothing brand. Here is a little bit of what he had to say:
The whole thing came about because their owner is a big fan of Cannondale, so he wanted to do a project with us. The bike is based around a standard ’08 Bad Boy Ultra frame, but as you can see it’s really tricked out with a lot of color-matched parts and special finishes. The fenders and the chain-guard are both especially designed for this bike. My involvement was not much more than giving shape to the chain-fender (G-Star had a pretty clear idea of what they wanted, a raw, industrial look with big round holes) and of course the frame. Colors and graphics were decided by G-Star, and the biggest part of the job was actually to get custom parts. Our product managers deserve a lot of credit for making this happen, after all, it is not every day a huge company like Shimano makes 500 units of anything, let alone in a finish they’ve never used themselves…
So it sounds like G-Star knew exactly what they wanted this bike to look like and Cannondale was able to make it happen. Regardless of who did what with the design, I think the bike turned out very nice. Too bad they are only making 500 of them.